As AI tools like ChatGPT, Google’s AI Overviews, and Perplexity reshape how people search for information, traditional SEO is no longer enough. Generative Engine Optimisation (GEO) is the emerging strategy that helps your marine business content get cited directly by AI, rather than just ranking in search results.

The brands that embrace GEO will lead the way in AI-driven visibility. It's no longer just about ranking—it's about becoming the source AI tools trust.

YESSSS proudly announces a strategic partnership with The Yacht Group, a leading provider of luxury marine consulting and manufacturing services. Finalized at the METSTRADE show, YESSSS assumes the role of the official marketing and business development consultancy firm for The Yacht Group, commencing January 2024.

YESSSS continues to expand with Eve Verberne heading the North American Market. As Marketing Director for the North American market, Eve’s primary role will be to help lead the marketing management services provided to our diverse portfolio of clients within the marine industry.

YESSSS proudly introduces Matt Forbes as Director of Business Development - EMEA. Matt's extensive experience and industry expertise establish him as a valuable addition to the YESSSS team

We recently had the privilege of attending the NZ Marine Industry Conference as sponsors.